the dan milner photography blog: tales of an adventuring photo chimp

July 29, 2016

Putting mouth where the money is – 100 pages & counting

Filed under: bike, outdoors, story telling — Tags: , , , , , — danmilner @ 9:10 am

The story I shot last year riding a nine day traverse of Ethiopia’s  Simien Mountains has now topped 100 pages in print (+ running on a dozen websites), which is handy because trip sponsors —in this case Giro— like to see some bang for their buck. It’s what helps keep the sponsorship wheel turning for future trips.

Sugar daddies aren’t always easy to find, and most of the trips I shoot are self-funded, based on the calculations that I have enough editorials lined up to make these kind of adventure stories pay the mortgage. But with our Ethiopia trip costing about $5000 per person it seemed like a good idea to take this to someone who might have the budget and vision to make this work. Knowing that ‘adventure” was something that Giro was keen to align themselves with, and that this trip would present some amazing opportunities to do so, I took the pitch to them and they bought it. The conversation went something like this: (me) “Hi Dain, I have this story in Ethiopia’s mountains..” (Dain, Giro Marketing Manager) “I’m coming.”  They sent six people including myself to join guiding company Secret Compass for a ride through the incredible Simien Mountains, camping en route and hauling our bikes to the top of their highest mountain, the 4552m Ras Deshan.

Milner_ETH015_0088

This shot of Sarah Leishman and Kamil Tatarkovic sums up the riding in the Simians of me: tricky, tough and unforgiving but immensely rewarding I had no idea that Kamil would throw in the jump when we set this shot up. Nikon D600, 50mm/1.4 @ 1/1000, f71.

As the photographer on a trip like this it’s hard to shake off the feeling of responsibility, the sense that the whole budget sits on your shoulders. After all the images are what will drive the press coverage from the trip – the same coverage that convinces the sponsor that their money was well spent. I’ve had it before both for clients and editorial shoots — a $100k budget advertorial trip to Greenland, the expensive Svalbard Further trip for Transworld Snowboarding, and more. It’s the kind of pressure that only experience teaches you to deal with.

Milner_ETH015_0441

You’re rarely alone in Ethiopia so it was no surprise to see this shepherd sitting at the last pass we reached before climbing to the summit off the country’s highest peak. The SD card loaded radio around his neck blasted out traditional music. The people here are some of the most welcoming I have ever met. Leica M9, Zeiss 50/1.5 @ 1/1000, f4.

 

So what of the trip? Ethiopia is hands down the most spectacular place I have shot. Its also one of the most friendly and welcoming places I have been. None of our team returned anything less than blown away by the experience, no matter how many previous adventures we’d done. And from the photo side, the trip presented a thousand and one unique opportunities to press the shutter. Here I’m sharing just three, as a snapshot of an epic experience.

You can see/read my feature from this trip in English on Mpora here, and in French here,French here, and Italian here.

Milner_ETH015_0385

Our expedition’s success usually relies on the abilities of our support crew. Our chef nicknamed ‘Ramsey’ could turn any basic barn or corner of a mountainside into a kitchen, fuelling us to push our bikes to the 4500m high point of our ride. Nikon D600, Zeiss 18mm/3.5 @ 1/125, f3.5.

 

 

Advertisements

2 Comments »

  1. Hum, makes traveling to Fairfax seem a little less exciting, huh?! 😉❤️

    Comment by cowgirlsf — July 29, 2016 @ 12:55 pm

    • I always have time for Fairfax

      Comment by danmilner — July 29, 2016 @ 3:54 pm


RSS feed for comments on this post. TrackBack URI

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

Blog at WordPress.com.

%d bloggers like this: